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News
Editorials
Since its founding in 2002, the Le Mans Classic has offered a unique throwback to the iconic 24 Hours of Le Mans. With the active support of Richard Mille, who has been the main sponsor since its conception, the event…
If I had asked my history teacher at school what history actually was, he would have probably told me that it was all about the past. Unfortunately, I never asked him as I would have been staring out of the…
A veil of grey clouds covers the snow-clad Matterhorn, one of the icons of the Alps. The summit only makes a timid appearance on this day, but it creates a no less imposing backdrop for an anniversary celebration. With a…
Following the launch of Breguet’s new civilian and military Type XX models last month, Swisswatches caught up with recently installed CEO Lionel a Marca to find out his take on the brand’s new pilot’s watches, which caused quite the stir. He explains…
What drives Ferdi Porsche? An exclusive portrait from Swisswatches Magazine about the dream of a young architect and entrepreneur. Everyone is searching for a purpose in life. But what drives the grandson of the founder of the world’s most successful…
Only Watch, the world’s largest watch auction for charity, will take place for the tenth time in Geneva on November 5th. Over 50 watch manufacturers have each donated a unique timepiece created especially for the occasion. The proceeds of this…
Manufacture
The first mention of Tudor dates back to the year 1926, when Hans Wilsdorf first had the trademark ‘The Tudor’ registered. Six years later, the name would start to appear on several watches. Then, in 1936, Wilsdorf had the actual…
While it is an extreme privilege to have been inside pretty much every Swiss horology house, at some point, a picture automatically forms in one’s mind as to what to expect when visiting yet another manufacture of mechanical watches. What…
Being at the top is always nice, of course. But here, with such famous names as Piaget, Rolex, Harry Winston and Patek Philippe as neighbours, it is just as delightful to be at the bottom. Only physically, of course, on…
Anyone who leaves school at the age of 9 is either clearly not suited to academia, or has already realised what their calling is. George Favre-Bulle must have been a visionary even as a child, because he had bigger plans…
CEO Talks
Ben Küffer, CEO and co-founder of the Norqain brand, is the wunderkind of Swiss watch start-ups. No other young watch brand has been able to establish itself so successfully so quickly. Only founded in 2018, Küffer was already able to…
A name to pass on through the generations: Jean-Claude Biver Having lunch with the man who bears this name is a sensation in itself. Not because Jean-Claude Biver doesn’t take the time. The grand master of the Swiss watch industry…
It was exactly five years ago that Zurab Zazashvili, founder of Swisswatches, first met Raynald Aeschlimann, then newly appointed CEO and President of Omega, for an interview. He had been in office for 22 months and the brand was celebrating…
Nicola Andreatta has a calm, collected persona, despite leading the most fast-paced and disruptive horology house in the industry: Roger Dubuis. Following on from our time spent together at Goodwood Festival of Speed last year and our catch-up during the extraordinary year of…
Benjamin Comar has been CEO of Piaget since 2021 and is responsible not only for a whole range of highly complex watches, but also for extravagant jewellery. For although the manufacture originally started out as a supplier of watch movements,…
Collector's Choice
Kristian Haagen is a self-described “Barbour-wearing, ’67 Series 2A owning, middle-aged watch collector” with eight published books under his belt to date. To the rest of the watch community, Haagen is a renowned Danish photojournalist, collector and auction house consultant.…
Respected as a man, gentleman, and businessman, George Glasgow Junior is the mastermind behind George Cleverley, the renowned shoemaker of Old Bond Street’s Royal Arcade. But George’s style extends far beyond bespoke shoes; he is also the proud and passionate…
When he received his university tuition fees and a few months of rent from his family in advance, he invested it in an OMEGA Speedmaster watch. Fortunately, his application for a scholarship was granted, and his education and accommodation were…
Having lived on the West Coast his entire life, it’s not surprising, that his first watch was a Nixon, the epitome of a surf watch. As nobody in his family was ever interested in watches and he never inherited a…
Who can actually claim to have owned a watch from a Hollywood icon? When @bzabodyn214 bought his Patek Philippe Aquanaut 5065A from a local dealer, some research quickly revealed that the original owner was none other than Charlie Sheen and…
Guides
Swisswatches is delighted to present the watch community with the industry’s very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available…
Looking closely at the remarkably innovative spirit of Patek Philippe, one comes to the conclusion that the slogan of the Geneva-based manufacture should be “Vorsprung durch Technik” (or in English, “Innovation through technology”), Audi’s catchy mantra. But the horology house’s…
Swisswatches is delighted to present the watch community with our very first ‘Boutique Travel Guide’. In this new segment, we will share not only the very best watch boutiques in town, but also the other most exciting things available in…
Why Three Hands And Steel Is Just The Beginning See how you were drawn towards this article? Of course you were – everyone is. No matter whether a collector, new customer, horology expert, or simply here for the ride, everyone…
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